Product/Brand Management Analyst III
Also referred to as: Product/Brand Management Analyst III, Brand Marketing/Research Analyst III, Product Marketing Analyst - Senior, Product Marketing Analyst III
Requirements and Responsibilities
Prepares marketing strategies and supports implementing programs for a product, product line, or brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Partners with sales to ensure that customer targets and product messaging are effective. Develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Collaborates with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity and to surface ideas for product improvements. May require a bachelor's degree. Typically reports to a supervisor or manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience.
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Level of Education:  Product/Brand Management Analyst III Salaries with an Associate's Degree, Product/Brand Management Analyst III Salaries with a Bachelor's Degree, Product/Brand Management Analyst III Salaries with a Master's Degree or MBA, Product/Brand Management Analyst III Salaries with a JD, MD, PhD or Equivalent
Industries:  Aerospace & Defense, Biotechnology, Business Services, Chemicals, Construction, Edu., Gov't. & Nonprofit, Energy & Utilities, Financial Services, Healthcare, Hospitality & Leisure, Insurance, Internet, Media, MFG Durable, MFG Nondurable, Pharmaceuticals, Retail & Wholesale, Software & Networking, Telecom, Transportation