| Marketing Director |
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| Also referred to as: Director of Marketing, Marketing Director |
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| Requirements and Responsibilities |
| Directs marketing objectives, strategies, programs, and policies for all products and services for the organization. Translates the overall marketing vision into integrated business plans, tactics, projects, and deliverables. Oversees critical marketing functions, including market research, communications, and product planning. Utilizes technology and data to Identify changes in the competitive environment and enable responsive marketing activities. Develops budgets, resources, and teams to execute short-term and long-term marketing plans. Requires a bachelor's degree. Typically reports to senior management. Manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. |
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| Similar Jobs: Product/Brand Marketing Director, Sales and Marketing Director, Marketing Director, Senior, Digital Marketing Director, Sales and Marketing Director, Sr., E-commerce Marketing Director, E-commerce Strategy Director, Product/Brand Marketing Senior Manager, Marketing Communications Director |
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| Level of Education: Marketing Director Salaries with a Bachelor's Degree, Marketing Director Salaries with a Master's Degree or MBA, Marketing Director Salaries with a JD, MD, PhD or Equivalent |
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| Industries: Aerospace & Defense, Biotechnology, Business Services, Chemicals, Construction, Edu., Gov't. & Nonprofit, Energy & Utilities, Financial Services, Healthcare, Hospitality & Leisure, Insurance, Internet, Media, MFG Durable, MFG Nondurable, Pharmaceuticals, Retail & Wholesale, Software & Networking, Telecom, Transportation | |
