| Customer Insights Senior Manager |
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| Also referred to as: Customer Insights Senior Manager, Consumer Insights Senior Manager |
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| Requirements and Responsibilities |
| Leads customer/consumer insight development, market research projects, and data analysis. Synthesizes the results of the projects into a deep understanding of customers and the market, and uses that knowledge to support product development, category management, and marketing initiatives. Utilizes various methods including focus groups, surveys, competitor and industry research, to produce useful customer insight data and make recommendations to stakeholders. Requires a bachelor's degree. Typically reports to a director. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. |
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| Similar Jobs: Customer Insights Manager, Customer Service Senior Manager, Customer Insights Supervisor, Customer Experience Senior Manager, Customer Insights Director, Customer Insights Analyst III, Customer Insights Analyst II, Customer Insights Analyst IV, Customer Success Manager |
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| Level of Education: Customer Insights Senior Manager Salaries with No Diploma, Customer Insights Senior Manager Salaries with a High School Diploma or Technical Certificate, Customer Insights Senior Manager Salaries with an Associate's Degree, Customer Insights Senior Manager Salaries with a Bachelor's Degree, Customer Insights Senior Manager Salaries with a Master's Degree or MBA, Customer Insights Senior Manager Salaries with a JD, MD, PhD or Equivalent |
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| Industries: Aerospace & Defense, Biotechnology, Business Services, Chemicals, Construction, Edu., Gov't. & Nonprofit, Energy & Utilities, Financial Services, Healthcare, Hospitality & Leisure, Insurance, Internet, Media, MFG Durable, MFG Nondurable, Pharmaceuticals, Retail & Wholesale, Software & Networking, Telecom, Transportation | |
