Digital Marketing Analyst II
Also referred to as: Digital Marketing Analyst II, Digital Customer Acquisition Analyst II, Digital Marketing Specialist II, Digital Metrics/Analytics Marketing Analyst II
Requirements and Responsibilities
Supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. Occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. Typically requires 2 -4 years of related experience.
Similar Jobs:  Digital Marketing Analyst IV, Digital Marketing Analyst III, Digital Marketing Analyst I, Marketing Analyst II, E-commerce Marketing Specialist II, Digital Marketing Senior Manager, Marketing Assistant II, Digital Marketing Director, Digital Marketing Manager
Level of Education:  Digital Marketing Analyst II Salaries with No Diploma, Digital Marketing Analyst II Salaries with a High School Diploma or Technical Certificate, Digital Marketing Analyst II Salaries with an Associate's Degree, Digital Marketing Analyst II Salaries with a Bachelor's Degree, Digital Marketing Analyst II Salaries with a Master's Degree or MBA, Digital Marketing Analyst II Salaries with a JD, MD, PhD or Equivalent
Industries:  Aerospace & Defense, Biotechnology, Business Services, Chemicals, Construction, Edu., Gov't. & Nonprofit, Energy & Utilities, Financial Services, Healthcare, Hospitality & Leisure, Insurance, Internet, Media, MFG Durable, MFG Nondurable, Pharmaceuticals, Retail & Wholesale, Software & Networking, Telecom, Transportation