Digital Marketing Director
Also referred to as: Digital Marketing Director, Digital Customer Acquisition Director, Digital Metrics/Analytics Marketing Director, Internet Marketing Director
Requirements and Responsibilities
Directs and controls overall department responsible for digital marketing. Develops and delivers marketing policies, practices and strategies to attract customers to company website, online presence and promote online products or services. Develops marketing plans to enhance influence of online products or services. Reviews online statistics, changes to the marketplace and identifies the best practice to optimize online marketing performance or changes plans accordingly. Oversees all e-marketing content and exploration of sales channels. Requires a bachelor's degree. Typically reports to top management. Manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. Typically requires 5+ years of managerial experience.
Similar Jobs:  E-commerce Marketing Director, Marketing Communication Director, Digital Marketing Manager, Marketing Director, Sales and Marketing Director, Digital Marketing Analyst III, Digital Marketing Analyst I, Digital Marketing Analyst II, Marketing Assistant I
Level of Education:  Digital Marketing Director Salaries with No Diploma, Digital Marketing Director Salaries with a High School Diploma or Technical Certificate, Digital Marketing Director Salaries with an Associate's Degree, Digital Marketing Director Salaries with a Bachelor's Degree, Digital Marketing Director Salaries with a Master's Degree or MBA, Digital Marketing Director Salaries with a JD, MD, PhD or Equivalent
Industries:  Aerospace & Defense, Biotechnology, Business Services, Chemicals, Construction, Edu., Gov't. & Nonprofit, Energy & Utilities, Financial Services, Healthcare, Hospitality & Leisure, Insurance, Internet, Media, MFG Durable, MFG Nondurable, Pharmaceuticals, Retail & Wholesale, Software & Networking, Telecom, Transportation,