Advertising Coordinator IV is responsible for the conceptual design, creation, and delivery of advertising campaigns through media channels, including digital, social, print, and broadcast. Analyzes stakeholder requirements and defines objectives for advertising. Being an Advertising Coordinator IV develops audience targeting and strategy. Organizes assigned project tasks and timelines that ensure on-time delivery of projects. Additionally, Advertising Coordinator IV incorporates processes to ensure advertising quality, consistency, and effective branding. Coordinates with vendors to design and deliver promotional materials aligned with marketing campaigns and events. Monitors campaigns and analyzes performance to make recommendations or recalibrate based on results. Typically requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to a supervisor or manager. The Advertising Coordinator IV work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. To be an Advertising Coordinator IV typically requires 7+ years of related experience.
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