Media Planner
Also referred to as: Media Planner, Marketing Media Planning Specialist
Requirements and Responsibilities
Media Planner is responsible for research and development of media plans and identifying target audiences and ideal media outlets. Recommends media mix and frequency that is in line with the budget and established media objectives. Being a Media Planner may require a bachelor's degree. Typically reports to a supervisor. The Media Planner gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Media Planner typically requires 2 to 4 years of related experience.

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Similar Jobs:  Media Production Manager, Media Buyer, Media Operations Manager, Media Design Manager, Merchandise Planner, Media Product Development Manager, Media Production Director, Materials Planner I, Materials Planner III
Level of Education:  Media Planner Salaries with a High School Diploma or Technical Certificate, Media Planner Salaries with an Associate's Degree, Media Planner Salaries with a Bachelor's Degree, Media Planner Salaries with a Master's Degree or MBA, Media Planner Salaries with a JD, MD, PhD or Equivalent
Categories:  Advertising, Marketing, Media - Broadcast, Media - Print
Industries:  Aerospace & Defense, Biotechnology, Business Services, Chemicals, Construction, Edu., Gov't. & Nonprofit, Energy & Utilities, Financial Services, Healthcare, Hospitality & Leisure, Insurance, Internet, Media, MFG Durable, MFG Nondurable, Pharmaceuticals, Retail & Wholesale, Software & Networking, Telecom, Transportation,
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