Develops and implements the strategic online marketing plan for an organization. Stays abreast of changes in the online marketing environment to best serve the objectives of the organization and adjusts plans accordingly. May be responsible for overseeing other aspects of the website such as the advertising and content components. Requires a bachelor's degree with at least 7 years of marketing experience. Generally manages a group of marketing professionals. Relies on experience and judgment to plan and accomplish goals. Typically reports to top management.
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