Top Market Research Executive

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Top Market Research Executive directs and oversees an organization's market research function. Evaluates current sales, industry, and consumer data and predicts future trends. Being a Top Market Research Executive ensures that marketing efforts are focused on markets with high potential. Uses testing to gather data on market potential for new product concepts. Additionally, Top Market Research Executive typically reports to top management. The Top Market Research Executive manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. To be a Top Market Research Executive typically requires 8+ years of managerial experience. Comprehensive knowledge of the overall departmental function.