Director of Fashion Design leads the implementation of the fashion design strategy for an organization. Ensures consistent brand management across the organization. Being a Director of Fashion Design oversees the planning, implementation, and analysis of fashion design campaigns, and ensures campaigns are aligned with established branding guidelines. Promotes excellence in design thinking and creative strategy for products. Additionally, Director of Fashion Design conducts market research and competitor analysis to identify opportunities for innovation and differentiation. Stays current on future trends and maintains expert knowledge in design and production techniques. Mentors and develops a team of fashion designers. Requires a bachelor's degree in apparel/fashion design or related field. Typically reports to senior management. The Director of Fashion Design manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Director of Fashion Design typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function.
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