Chief Product/Brand Officer

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Chief Product/Brand Officer is responsible for leading and overseeing the entire product management function of an organization. Provides vision and leadership to the planning and executing of a product or brand lifecycle. Being a Chief Product/Brand Officer collaborates with various departments and senior managers to develop the budget for the development and implementation of a product. Requires a bachelor's degree. Additionally, Chief Product/Brand Officer typically reports to Chief Executive Officer (CEO). Responsible for the development of functional or business unit strategy for the entire organization. Defines corporate vision and strategy establishes company direction and focus. Executes multiple high impact initiatives to achieve overall corporate goals.