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Alternate job titles: Product/Brand Marketing Analyst V | Brand Marketing/Research Analyst V | Product Marketing Analyst - Senior Project Lead Consultant

The Product Marketing Analyst V evaluates product performance to help develop and update company goals and objectives. Prepares marketing strategies and programs for a product or product line. Being a Product Marketing Analyst V recommends changes to current product development procedures based on market research and new trends. Advises sales team on any relevant product concerns. In addition, Product Marketing Analyst V requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Working as a Product Marketing Analyst V typically requires 10+ years of related exp more...



Supports the product lifecycle management of existing products and new product development projects. Researches and monitors competitors' products and client feedback for new ideas for products and service offerings. Follows industry developments to identify potential new product opportunities and pricing models. Collaborates with internal teams to evaluate designs for technical feasibility, identify production requirements, and develop marketing plans and roadmap timelines. May evaluate product packaging, labeling, and promotional literature designs for compliance with product and safety spec more...


Alternate job titles: Brand Marketing/Research Analyst V | Product Marketing Analyst - Senior Project Lead Consultant | Product Marketing Analyst V

Prepares marketing strategies and supports implementation programs for a product, product line, or brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Partners with sales to ensure that customer targets and product messaging are effective. Develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Utilizes metrics to collaborate with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity. Typic more...


Guides and manages a product's lifecycle to ensure profitability and increase brand presence and awareness. Analyzes market trends and customer behavior to forecast demand and profitability for potential products and drive branding and marketing strategies. Tracks and monitors product or brand profitability metrics such as expenses, sales, and ROI and produces routine reports for management. Collaborates with marketing and product development departments to ensure business and customer needs are incorporated. Requires a bachelor's degree. Typically reports to a manager. Works autonomously. Goa more...



Alternate job titles: Product/Brand Management Analyst V |

The Product Lifecycle Analyst V analyzes market trends and customer behavior to forecast demand and profitability for potential products and drive branding and marketing strategies. Guides and manages a product's lifecycle to ensure profitability and increase brand presence and awareness. Being a Product Lifecycle Analyst V collaborates with marketing and product development departments to ensure business and customer needs are incorporated. Tracks and monitors product or brand profitability metrics such as expenses, sales, and ROI and produces routine reports for management. In addition, Prod more...


Alternate job titles: Product/Brand Marketing Analyst V | Product Marketing Analyst - Senior Project Lead Consultant | Product Marketing Analyst V

The Brand Marketing/Research Analyst V evaluates product performance to help develop and update company goals and objectives. Prepares marketing strategies and programs for a product or product line. Being a Brand Marketing/Research Analyst V recommends changes to current product development procedures based on market research and new trends. Advises sales team on any relevant product concerns. In addition, Brand Marketing/Research Analyst V requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Working as a Brand Marketing/Research Analyst V typically requi more...



Alternate job titles: Digital Marketing Analyst IV |

The Digital Metrics/Analytics Marketing Analyst V utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Being a Digital Metrics/Analytics Marketing Analyst V prepares and launches social media, email, and mobile marketing campaigns. Develops, curates, and deploys compelling content to attract more...


Coordinates and implements marketing communications projects. Supports the planning and execution of trade shows, special events, and conferences to showcase products and amplify messaging. Creates consistent themes, messaging, and branding in all communication touch points, including advertising and social media. Sources and develops content and visual collateral for campaigns. Tracks projects and prepares status reports for stakeholders. Liaises with the media, vendors, and internal sales and product teams. Requires a bachelor's degree. Typically reports to a supervisor or manager. Works aut more...


Prepares marketing strategies and supports implementation programs for a product, product line, or brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Partners with sales to ensure that customer targets and product messaging are effective. Develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Utilizes metrics to collaborate with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity. Typic more...



Enhances product workflow by analyzing and developing logistics plans that affect production, distribution, and inventory. Creates and reviews procedures for distribution and inventory management to maximize customer satisfaction and minimize cost. Ensures rational distribution and delivery according to analysis report and tracking records. Requires a bachelor's degree. Typically reports to a manager. Works autonomously. Goals are generally communicated in "solution" or project goal terms. May provide a leadership role for the work group through knowledge in the area of specialization. Works o more...


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